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User research plays a central role in the design thinking process as it aims to gain a deep understanding of users' needs, desires and problems. Through user research, companies can gain valuable insights that serve as the foundation for developing user-centered solutions. Common methods used in user research include interviews, observations, surveys, personas and customer journey maps. These methods enable a better understanding of users' perspectives and help identify their needs. The benefits of user research lie in improving the user experience and developing successful products and services that meet users' needs. By considering the user perspective, companies can increase customer satisfaction and build long-term customer relationships. However, there are also some drawbacks to using user research. The process and execution of user research can be time-consuming, especially when extensive studies are conducted. It is an integral part of the design thinking process, contributing to the development of user-centered solutions and increasing the chances of success for products and services.
We program customized apps and advise our customers on all topics related to app development. Our services are perfectly coordinated and based on experience from national as well as international projects.
Research can help us to better understand complex topics by systematically dealing with them and researching content that ultimately provides us with more knowledge. We are specialists in software development and extensive UX research is a matter of course for us.
UX research often leads to an acceleration of the project process and thus saves time and money - Why? Empirical validation accelerates many development decisions, saving time-consuming and costly revisions. Additionally, resource-saving approaches can be used. Often, with little effort, many valuable insights can be gained from the user's perspective.
Of course, the users are not the solution finders for identified usability deficits - but they themselves know best which functions and processes they need to manage their tasks efficiently. This helps the experts to understand problems in detail and to find a suitable solution. You are not your user! For this reason, UX research should help us to identify the real needs of the user and to eliminate own prejudices and misunderstandings, which could otherwise have a negative impact on the success of the product.
Software makes life easier. It makes it easier to organize, communicate, work, sell, entertain. That's exactly what we do at let's dev: We transform complex topics and processes into direct, structured interaction. Because we combine a lot of experience with even more curiosity, we achieve trend-setting and high-quality results. This makes let's dev the brand for groundbreaking custom software.
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