Overview of User Research Methods
5 seconds test
Card sorting is a method to make the navigation of an application user-friendly and to
ensure that it contains only terms that are understood by the target group.
Often used to create navigation structures from the user's
point of view or to check existing navigation structures.
The subjects group the cards in an arrangement that is
logical for them and give the categories a name themselves (open card
sorting) or the categories are predetermined (closed card sorting)
Write function terms, menu items on individual cards/Post-It.
Nice-to-know: The card sorting method can be modified to e.g. filter out
functions. The procedure is similar, except that users sort important functions of an
application from top to bottom according to their perception (prioritization).
Step 1: Collect points
Step 2: Optimize grouping and naming
Step 3: Define generic terms
Modified Stakeholder Map
Clarifies the needs of the target group and helps to analyze goals.
It is a good idea to create a separate stakeholder map for
each stakeholder. The target group divides functions, wishes, etc. into
three areas: Must-Have, Should-Have and Nice-to-Have.
Prepare stakeholder map, define target groups (stakeholders)
We asked our office staff to prioritize the functions of a coffee machine. In the
process, we surveyed 3 different user groups: classic coffee drinkers, tea drinkers, and
our team assistant, who also takes care of coffee machine maintenance, among other
things. These are the results:
Stakeholder Map: Coffee Drinkers
Stakeholder Map: Tea Drinkers
Stakeholder Map: Team Assistance
As can be seen from the various stakeholder maps, the needs and desires of the
stakeholders are very different. For example, it is very important (must-have) for
people from the coffee drinker target group that the coffee machine can make both coffee
and espresso. For our team assistant, it is very important that the coffee machine
cleans itself fully automatically. This shows us how important it is not to focus on
just one target group.